Noyo Theatre

City / town · California

Willits

Noyo Theatre

Best timeJun–Oct
From you
Nearest airportSTS · 69 mi
Typical stay$88/night
On this page

Overview

Willits is a city in Mendocino County on the North Coast of California. It is best known as the Heart of Mendocino County. It offers an amazing array of shopping and amusements for a city with a population of 5,000 in 2020.

3 sights · 10 things to do · 6 places to eat · 1 bars & cafés · 7 places to stay

Updated from Wikivoyage on 1 October 2026 · Something wrong or missing? Improve it on Wikivoyage

Best things about Willits

Black Bart's boulder

On the southern edge of Ridgewood Summit, marked by a historical marker "honoring" the poetic bandit.

Heart of the Redwoods Arch

Offers photo opportunities to those who missed it when the arch was still Reno's "World's Biggest Little City" sign.

Frontier Days

The oldest continual Rodeo in the State, over the Fourth of July week, complete with the Black Bart Gunfighters shooting it out in the streets (with blanks, of course).

Mendocino County Museum

The contains fascinating material concerning the unique cultures of northern coastal California. Open from 10AM to 6PM Wednesday through Sunday. Admission donations: $4 per adult, $1 per youth ages 6-18, under age 6 free…

Willits Community Theatre

Features semi-professional theatre and occasional musical soirees. From Main Street, take the last possible left before the Commercial Street light to find this hidden treasure. For tickets via credit card, call 707-459-…

Noyo Theatre

The offers digital projection of first-run movies in a lavish 1930s movie palace. Price: $7.50 tops, with a $1.50 upcharge for 3D. Kids, seniors, matinees at $5.50.

Plan your trip

Best time to visit & weather

Most comfortable: Jun–Oct. Summer highs reach about 65°F; winter lows dip to about 40°F. Wettest: Dec and Jan. (climate data from nearby Fort Bragg)

Jan: 7.7 in rain7.7"Jan: high 52°F, low 40°F52°40°JanFeb: 7.3 in rain7.3"Feb: high 54°F, low 40°F54°40°FebMar: 6.4 in rain6.4"Mar: high 55°F, low 41°F55°41°MarApr: 3.6 in rain3.6"Apr: high 57°F, low 42°F57°42°AprMay: 1.6 in rain1.6"May: high 60°F, low 45°F60°45°MayJun: 0.7 in rain0.7"Jun: high 63°F, low 47°F63°47°JunJul: 0.1 in rain0.1"Jul: high 65°F, low 49°F65°49°JulAug: 0.1 in rain0.1"Aug: high 65°F, low 50°F65°50°AugSep: 0.3 in rain0.3"Sep: high 65°F, low 49°F65°49°SepOct: 2.3 in rain2.3"Oct: high 62°F, low 46°F62°46°OctNov: 4.6 in rain4.6"Nov: high 56°F, low 43°F56°43°NovDec: 8.7 in rain8.7"Dec: high 52°F, low 40°F52°40°Dec

Blue bars: average daily high and low (°F). Purple columns: average monthly rain and melted snow (inches).

Getting there

  • From you: to see whether to drive or fly, and how long it takes.
  • STS Charles M. Schulz Sonoma County Airport, Santa Rosa — 69 mi away. Directions
  • RDD Redding Municipal Airport, Redding — 95 mi away. Directions
  • SMF Sacramento International Airport, Sacramento — 107 mi away (major hub). Directions

The City of Willits is 135 miles north of San Francisco on Highway 101. The highway passes south to north, bisecting Willits as Main Street; highway addresses change to city addresses at the city line. In the center of town, just after passing under the Heart of the Redwoods arch over 101, Highway 20 runs its winding way westward to Fort Bragg.

Full “Get in” guide ↓

Budget & where to stay

  • Places to stay listed here: about $68–$88 a night (typical $88), from 3 listed prices.
  • Estimated daily budget per person (room, two meals, local transport and an activity): budget ~$110, mid-range ~$160, comfortable ~$250.

See the Sleep guide ↓ for places to stay.

Sample 3-day itinerary

Day 1

  • Morning Black Bart's boulder, Mendocino County Museum, The Willits Center for the Arts
  • Lunch Kelly's Diner (formerly Cafe 77)
  • Afternoon Roots of Motive Power, Sherwood Valley Rancheria Casino
  • Dinner Loose Caboose Cafe
  • Evening Shanachie Pub

Day 2

  • Morning Heart of the Redwoods Arch, Willits Community Theatre
  • Lunch El Mexicano
  • Afternoon Bud Snider Park, Recreation Grove
  • Dinner Buster's Burgers and Brew

Day 3

  • Morning Frontier Days, Noyo Theatre
  • Lunch Szechuan Asian Restaurant
  • Afternoon Skunk Train, Frank Grasse Dog Park
  • Dinner Scoop's Frozen Yogurt & Deli

Stops are grouped by area so each day needs little backtracking. Check opening hours before you go.

Food for you

Cuisine (tap to filter)

What to ask about, for your diet

    Diet labels come from each listing's description and cuisine; “likely” means the cuisine usually has good choices, not a promise. Check with the restaurant. Open the food finder

    Photos

    Noyo TheatreMendocino County MuseumThe California Burger at Cafe 77Willits

    Understand

    The City of Willits began as a town of loggers and ranchers. In the wake of San Francisco's Summer of Love, an influx of hippies changed the character of the populace to today's mix: first, second, and third generation hippies coexisting with third, fourth, and fifth generation settlers. Add a sizable cohort of the artistically and liberally inclined with a certain tinge of New Age beliefs, and you definitely have a town with people watching possibilities while shopping the local galleries and craft shops.

    Many of these boutiques are not easily seen by the passing traveler. One has to stop and look about to wring the greatest satisfaction from the Willits experience.

    Get in

    The City of Willits is 135 miles north of San Francisco on Highway 101. The highway passes south to north, bisecting Willits as Main Street; highway addresses change to city addresses at the city line. In the center of town, just after passing under the Heart of the Redwoods arch over 101, Highway 20 runs its winding way westward to Fort Bragg.

    Coming from the Sacramento Valley, take Williams exit 578 from I-5 westward onto California Highway 20. When it merges with Highway 101, turn north. Again, you are entering Willits from the south.

    By bus

    Go Greyhound

    No tickets sold at this stop (buy them online or at another station).

    📍 1488 S Main St
    MapsWebsite

    Go Mendocino Transit Authority

    MapsWebsite

    Get around

    A visitor to Willits will find the majority of its attractions are located the two blocks before the Commercial Street light, or just around the corner on Commercial Street as far as the Center for the Arts. Downtown Willits is easily walkable; this less than half mile flat loop will take you past an eclectic array of shops, eateries, and galleries.

    Willits' central location makes it an ideal hub from which to explore the rest of Mendocino County on day trips.

    • The 1 Willits Rider bus (Mendocino Transit Authority, +1 707-462-1422 or +1-800-696-4682, MTA) supplies local flexible route service 10 times per day.

    See

    Attractions are listed from south to north.

    See Black Bart's boulder

    On the southern edge of Ridgewood Summit, marked by a historical marker "honoring" the poetic bandit.

    5.6 miles south of Willits
    Maps

    See Heart of the Redwoods Arch

    Offers photo opportunities to those who missed it when the arch was still Reno's "World's Biggest Little City" sign.

    Main Street at the railroad tracks
    Maps

    See Frontier Days

    The oldest continual Rodeo in the State, over the Fourth of July week, complete with the Black Bart Gunfighters shooting it out in the streets (with blanks, of course).

    Maps

    Do Mendocino County Museum

    The contains fascinating material concerning the unique cultures of northern coastal California. Open from 10AM to 6PM Wednesday through Sunday. Admission donations: $4 per adult, $1 per youth ages 6-18, under age 6 free.

    📍 400 E. Commercial Street☎ +1 707-459-2736
    MapsWebsite

    Do

    Besides Willits' good old-fashioned walkable downtown featuring shops full of arts, crafts, and goodies, it also offers other attractions. Handily enough, the attractions begin in that same downtown block that ends at Commercial Street and Main Street. An easy walk from shopping takes you to:

    Do Willits Community Theatre (37 W. Van Lane, email: wct@willitsonline.com)

    Features semi-professional theatre and occasional musical soirees. From Main Street, take the last possible left before the Commercial Street light to find this hidden treasure. For tickets via credit card, call 707-459-0985. Price of admission: $10/$15, depending on the performance.

    MapsWebsite

    Do Noyo Theatre (57 E. Commercial Street, 707-459-6696)

    The offers digital projection of first-run movies in a lavish 1930s movie palace. Price: $7.50 tops, with a $1.50 upcharge for 3D. Kids, seniors, matinees at $5.50.

    MapsWebsite

    Do The Willits Center for the Arts

    For exhibitions by local artists.

    📍 71 E. Commercial St🕒 Tue-Thu 4PM to 7PM, Sat Sun noon to 3PM💲 Donations requested☎ +1 707-459-1726
    MapsWebsite

    Do Bud Snider Park

    Has a kiddie playground under tame redwoods.

    East Commercial & Humboldt Streets, across from the police station
    Maps

    The other attractions are a bit further down; the traveler may want to drive to them:

    Do Skunk Train

    Ride in vintage railway cars through the Redwoods on the world's crookedest railroad.

    📍 299 East Commercial St☎ +1 707-964-6371
    MapsWebsite

    Do Roots of Motive Power

    The adjacent Roots of Motive Power is a community volunteer project under the auspices of the County Museum; it is a specialized exhibit of lovingly restored antique locomotives, railroad rolling stock, and steam-powered logging equipment. Call museum first for details.

    📍 420 E. Commercial St☎ +1 707-459-7782
    MapsWebsite

    Do Recreation Grove

    Across Commercial Street from the County Museum and the library, this recreation area has public BBQ pits, sheltered picnic tables, kid's playground, and sports fields.

    Maps

    Do Frank Grasse Dog Park

    Your canine will love this park, further out E. Commercial Street across from the Rodeo Grounds.

    Maps

    Do Sherwood Valley Rancheria Casino

    Located on the outskirts of town and good for those desiring gaming entertainment. The souvenir shop features low prices for tobacco, with cartons of all-natural cigarettes from $23.50 to $31.50.

    📍 1 Kawi Pltake Route 20 towards Fort Bragg; take the first left and follow Blosser Lane to the end💲 Free admission
    MapsWebsite

    Buy

    Downtown Willits offers travelers a beggar's dozen shops in two short blocks; a quarter mile stroll can reach them all. From south to north, and back again:

    Shop Off the Cuff

    Features fine women's clothing and accessories.

    📍 39A S. Main St☎ +1 707-459-9500
    Maps

    Shop Cat's Meow

    A contemporary mercantile boutique.

    📍 29 S. Main St🕒 Mon-Sat 10:30AM-6PM, Sun 11AM-4PM☎ +1 707-459-6201
    MapsWebsite

    Shop Buttercup Children's Boutique

    Offers stylish kid's clothing, toys, and accessories for ages 10 and under.

    📍 15 S. Main St🕒 Winter hours: Mon-Sat 10:30AM-5:30PM☎ +1 707-459-3199
    Maps

    Shop Mazahar

    Offers ladies fashions with an exotic and/or naughty flair.

    📍 38 S. Main St🕒 Mon-Sat 9:30AM-7PM, Sun 11AM-6PM☎ +1 707-459-3034
    Maps

    Shop Monkey Wrench

    Offers quality men's and women's clothing.

    📍 154 S. Main St🕒 Mon-Fri 10AM-6PM, Sat 10AM-5:30PM☎ +1 707-456-9647
    Maps

    Shop The Book Juggler

    Used and new books, music, and movies, with over 80,000 items available.

    📍 182 S. Main St🕒 Winter hours: Mon-Sat 10AM-6PM, Sun noon-5PM☎ +1 707-459-9709
    MapsWebsite

    Eat

    Eat Kelly's Diner (formerly Cafe 77)

    AmericanBakery / Café

    Cafe 77 opened in 2018 and offers classic diner food with plentiful options for all types of eaters.

    📍 77 S. Main St🕒 7AM to 3PM☎ +1 707-459-2233
    Video reviews: Instagram reels · TikTok · YouTube
    MapsWebsite

    Eat Loose Caboose Cafe

    AmericanBakery / Café

    Salads, sandwiches, and soups in a funly funky setting, with patio dining available. Moderate prices. Cash only.

    📍 10 Wood Stbehind The Book Juggler☎ +1 707-459-1434
    Video reviews: Instagram reels · TikTok · YouTube
    MapsWebsite

    Eat Buster's Burgers and Brew

    Burgers

    Great, giant burgers, and other bar-type food with local beers on draft in a casual atmosphere. TV's so you don't miss a sports game.

    📍 150 S. Main St🕒 Mon-Thu 11:30AM-8:30PM, Fri-Sat 11:30AM-9PM, Sun 11:30AM-7PM💲 Moderate prices☎ +1 707-459-3233
    Video reviews: Instagram reels · TikTok · YouTube
    Maps

    Eat Szechuan Asian Restaurant

    ChineseJapaneseAsian

    Diner's choice of a sushi bar and/or Szechuan cooking.

    📍 47 E. Mendocino Ave65 yards off Main Street🕒 Daily 11:30AM-9:30PM💲 Moderate prices☎ +1 707-456-0688
    Video reviews: Instagram reels · TikTok · YouTube
    MapsWebsite

    Eat Scoop's Frozen Yogurt & Deli

    American$

    Offers refreshing alternatives to chain fast food with fresh yogurt and deli treats.

    📍 110 N. Main St🕒 Mon-Thu 11AM to 9PM💲 All menu items under $10☎ +1 707-272-9646
    Video reviews: Instagram reels · TikTok · YouTube
    Maps

    Drink

    Sleep

    Stay Baechtel Creek Inn & Spa

    The only hotel in Willits that sits one turn off the Hwy in a quiet cul-de-sac. Complimentary hot homemade breakfast.

    📍 101 Gregory LnCheck-in – · out 11AM
    MapsWebsite

    Stay Best Western Willits Inn

    📍 1777 South Main St💲 $88 and upCheck-in 2PM · out 11AM☎ +1 707-459-5800
    MapsWebsite

    Stay Creekside Inn & Suites

    📍 1119 S. Main St💲 $88 and upCheck-in 2PM · out 11AM
    MapsWebsite

    Stay Old West Inn

    Offers theme rooms to the weary traveler. No worries if you wake up in Jail!

    📍 1221 S. Main St💲 $68 and upCheck-in 1PM · out 11AM☎ +1 707-459-4201
    MapsWebsite

    Stay Pine Cone Motel

    📍 1350 S. Main St
    Maps

    Stay The Woodrose

    Renovated 1950s motel, with new furnishings in the rooms. Outdoor swimming pool.

    📍 1540 S. Main Street☎ +1 707-459-5361Checked Nov 2024
    MapsWebsite

    Stay safe

    Place Frank R. Howard Memorial Hospital

    📍 1 Marcela Dracross East Hill Rd from Microphor🕒 open 24 hr☎ +1 707-459-6801
    MapsWebsite

    Place Willits Police Department

    📍 125 East Commercial St, Suite 150☎ +1 707-459-6122
    Maps

    Nearby

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